dad

January 3, 2014

Even as a baby, Einstein had to be smarter than this

Shhh dads, please, keep it down!

Go back inside the sports bar, onto the golf course, into your fishing boats, or downstairs into your man cave.  I realize there are only a few places men spend their time, but hide wherever you can, lest the brain trust at Baby Einstein figure out that there is indeed such a thing as a man cave, or that dads even exist.  Don’t blow this, or you might end up having to (swallow hard) raise your children. babyeinstein

Think I exaggerate?  I dare you to visit babyeinstein.com and try to find a dad cuddling-with-child.  Although I can’t say I covered every page, I did come across one lone male somewhere buried in the “For parents” section.  However, the ratio must be something like 1,000,000-to-1.

Either Baby Einstein is run entirely by women, or a by management staff who foolishly believes women make all purchase decisions, or their stock photography database simply includes no males.  Who am I kidding, it’s probably all of the above.

Albert Einstein’s name is synonymous with intelligence, but I think even he’d be scratching his head over this stuff.

December 14, 2013

Exclusion

exclusionDid you ever not get invited to something?  Did someone forget you at roll call time?  Was your name ever left off a list?

No one likes to be left out.  Exclusion is a dirty word.

But that’s exactly what companies all over America do everyday, and it’s more than hard to believe.

In today’s world of money-drives-everything, what major corporation — with hundreds or thousands of employees — would forget to look under every single profit stone possible?  What marketing department would miss the obvious, low-hanging fruit?  What president/ceo (and their board) would allow all this to be missed, after years and years of operation?

If you’re a dad, you may already know what I mean.  You’ve been left out.

Take a look at the marketing of products and services around you, and you’ll be surprised to find many major brand names pitched largely to moms.  Our great nation demands equality and political correctness (via the media), yet this is a form of old-fashioned, reverse consumerism discrimination.

Why is this so?  Let’s use this site to discuss.