This groups of mom friends aims to produce short, funny videos geared toward women, and throughout it all has been featured nationally while garnering over 550,000 subscribers.
There are plenty of items to watch, but check out the video titled, “Dad’s First Time Alone With Baby.”
If you can get past the fact that this sketch is one long commercial for GLAD Press ‘n Seal, you’ll find a video that generally offers a warm, clever look at a dad’s ingenuity and resourcefulness. We enjoy how its creators celebrate the fact that dads parent different.
That’s refreshing and important to see!
However, the title – “Dad’s First Time Alone With Baby” – certainly implies something different doesn’t it?
It implies that dad isn’t an equal parent, and that mom is in charge when it comes to raising children.
That title would have never been written about a mom; imagine: “Mom’s First Time Alone With Baby.” Thus, its current title comes across as sexist and demeaning.
So does mom’s question to dad and baby at the beginning of the video: “Are you sure you guys are gonna be ok?”
Would anyone ever question whether mom could handle a baby alone for the first time or not? Why turn it into an event, and why make it an issue with dads?
The only time someone should ever utter the phrase, “Dad’s first time alone with baby,” is when it’s one of these tearjerking, soldier-meets-baby-for-the-first-time moments.
This video’s sexist approach is so wrong, we’d like to see the title changed and the beginning of the video edited. Keep the funny, just not at dad’s expense.
How about it, What’s Up Moms?